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Re-imagining Transport

How TfWM is improving accessibility,
reducing car dependency and
electrifying transport

13-14 March 2023

University of Warwick, The Slate, Coventry CV4 7SH

Hosted by:

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Sponsored by:

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Organised by:

Landor LINKS LIVE
About

This two-day conference will  show how TfWM is improving accessibility, reducing traffic and electrifying transport through its new Local Transport Plan (LTP). TfWM will share insights and also hopes to find new collaborators for its innovation journey...

Transport for West Midlands (TfWM) is supporting the West Midlands Combined Authority (WMCA) to update its Local Transport Plan (LTP). Following

conversations with residents, employers, business and key stakeholders on the challenges and opportunities facing the region, the LTP is helping TfWM to pin down what a better future transport system looks like – and how to deliver it….

 

The LTP sets out policies to promote safe, integrated, efficient and economic transport to, from and within its area, as well as plans to implement those policies.

 

Among these policies is the need to deliver action across ‘6 Big Moves’ to improve accessibility, reduce traffic and electrify transport for the area covered by the West Midlands’ seven metropolitan districts/boroughs.

TfWM is achieving its 6 Big Moves through widespread collaboration. This unique event will:

 

  • Showcase the WMCA LTP and its 6 Big Moves: highlighting challenges, opportunities and solutions

  • Offer insights into genuine transport innovation taking place across the region

  • Extend opportunities for collaboration on key areas of continuing development such MaaS, behaviour change, CAM, micromobility, EVs and DRT

  • Seek feedback and input from peers in order to accelerate TfWM’s understanding, and application of, the 6 Big Moves

  • Bring a national perspective, showing how local authorities, practitioners and communities are making collaboration between the technology, transport planning, resilience, health and urban development sectors work harder

Why this event is different

It's not just about transport

This gathering will bring together thinkers and leaders from academia, local government and business across different sectors – our collaborators include ecologists, behavioural scientists and planners. What will you bring?

Interactivity will be key

There will be plenty of time for discussion and developing clear takeaways for implementation – the floor will be open to new ideas in the transport arena

It will generate new ideas

TfWM is keen to share the insights gained from its unique approach to using a combination of approaches (technological, infrastructure, psychological) in solving its big challenges

It will showcase future transport in action

There will be demos and deep dives into trials and pilot projects across the transport technology and innovation sector, demonstrating successes and seeking stimulus for further development

Specially-designed sessions will maximise collective brain power

The two days will feature workshops exploring real-world problems, incubator and sprint sessions and hackathons to generate leads and post-event workstreams

unique

Who's speaking?

Anthony Ferguson (1).jpg

Anthony Ferguson

Deputy Director, Traffic and Technology

Department for Transport

speakers

13 March 2023 - Day 1 Programme

Please note that the programme is currently under development.
To discuss speaking opportunities, please contact Juliana O'Rourke at
juliana.orourke@landor.co.uk

Programme

09:00

Registration

Tea & coffee served in the exhibition area.

09:30

Welcome and keynotes

Anthony Ferguson, Deputy Director, Traffic and Technology, Department for Transport 

10:00

Panel 1: Our local challenge and our innovative responses (Future Transport Zone)

Our Local Transport Plan

David Harris, Transport Strategy & Place Manager, Transport for West Midlands

 

Understanding our people

Sarah Bayliss, Human Intelligence Manager, Transport for West Midlands

Maximising the value of our local data

Stuart Lester, Data Innovation Lead, Transport for West Midlands

West Midlands Future Transport Zone

Mark Collins, Head of Future Transport, Transport for West Midlands

 

Questions and discussion 

11:00

Morning Break

Tea & coffee served in the exhibition area.

11:30

Panel 2: Empowering and enabling people to make sustainable transport decisions

Influencing Transport Lab

Mark Collins, Head of Future Transport, Transport for West Midlands

Mobility-as-a-Service

James Bullen, West Midlands Mobility as a Service (MaaS) Lead

Transport accessibility

Mark Fosbrook, Strategic Partnerships Advisor at Activity Alliance / Health Inequalities Disability Manager, WMCA (invited)

Questions and discussion 

12:20

Public transport: Who's travelling now?

Speaker to be confirmed

Sponsored by: 

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12:30

Networking lunch

Lunch served in the exhibition area.

13:30

Get involved in regional transport innovation (choose your working group)

Group 1
The evolution of mobility-as-a-service: how far can it go?

 

A discussion and ideas session around the future possibilities of MaaS

Hosted by Ja
mes Bullen, West Midlands Mobility as a Service (MaaS) lead

Group 2
Influencing Transport Lab

 

Exploring behaviour change in transport – our current activities and exploration of test case

 

Hosted by Lamprini Papafoti, Transport for West Midlands

Group 3
Environmental data and impact

Transport is seen to contribute 27% of the carbon emissions. The ability to analyse, forecast and provide insight of environmental impacts is hampered by the complexity of the topic, the multitude of actors and stakeholders involved, and by the fragmented approaches. How can organisations come together to provide focus, support and genuine collaboration?

 

Hosted by:

Charmaine Grant, Principal Research Analyst, West Midlands Combined Authority

Group 4
Mobility hubs: the future of integrated transport in the right locations

A session to explore the approach and value of mobility hubs, how we create an infrastructure legacy that encourages sustainable travel

Hosted by:

Andrew Page, Innovation Project Lead,  Transport for West Midlands

Paul Burrow, Senior Transport Innovation Project Lead, Transport for West Midlands

 

Group 5
Freight

TfWM has acknowledged it is “freight blind”, despite it being such an important area economically for the region. As part of the FTZ there has been an attempt to address this, however the challenges of engagement, relationship building and understanding still remain. The University of Aston is attempting to build a regional freight observatory, how can this help to tackle those challenges? 

Hosted by University of Aston

Group 6
How to reverse the trend in public transport demand

Session hosted by SYSTRA

15:30

Working group next steps

Tbc

15:50

Thought leadership presentation

Speaker to be confirmed

Sponsor to be confirmed

16:00

Afternoon break

Tea & coffee served in the exhibition area.

16:30

Panel 3: Mobility credits

Scheme overview and purpose

Lamprini Papafoti, Transport for West Midlands

What we have learned

Alice Holcombe, Behaviour Change Consultant ,TRL

Impact on services

Oz Choudhri, Head of Mobility Solutions, Enterprise, UK & Ireland

17:10

Panel 4Co-mingling DRT services – a Coventry test case

Regional DRT strategy

Steve Hayes, Head of Network Transformation, Transport for West Midlands

What we’ve learnt so far…

Sam Griffiths, Director, Via

17:40

Day 1 conclusions

Mike Waters, Director Policy, Strategy & Innovation, Transport for West Midlands

Questions and discussion 

18:00

Networking reception

Networking drinks served in the exhibition area.

19:00

Day 1 close

14 March 2023 - Day 2 Programme

Please note that the programme is currently under development.
To discuss speaking opportunities, please contact Juliana O'Rourke at
juliana.orourke@landor.co.uk

09:15

Registration

Tea & coffee served in the exhibition area.

09:45

Day 2 - Introduction and welcome

Chair: Paul Hutton, Editor, Highways News

Chris Lane, Strategic Head of Innovation, TfWM

10:00

Midlands Future Mobility (MFM) - the journey so far and future opportunities

Jonathan Smith, Program Manager, Verification and Validation, WMG, University of Warwick 
Tom Stone, Engineering Centre Manager, AVL
Paul Rose, Technical Director, Intelligent Mobility, Amey

Questions and discussion 

10:50

Thought leadership presentation

Speaker to be confirmed

Sponsor to be confirmed.

11:00

Morning break

Tea & coffee served in the exhibition area.

12:30

Networking lunch

Tea & coffee served in the exhibition area.

11:30

Panel 5: Connected and Autonomous vehicles in the Midlands

MACAM (Multi-Area Connected Automated Mobility)

Matthew Shelton, Senior Innovation Delivery & Operations Manager, West Midlands Combined Authority

AutopleX

Konstantinos Koufos, senior research fellow, WMG, University of Warwick

Dave Gabbitas, Connected Mobility, Yunex

Colin Teed, Lead Project Manager, Autoplex project, Jaguar Land Rover 
Ian Thompson, Intelligent Transport Research, Highways England

M6 Toll In Vehicle Monitoring System (IVMS)

Richard Bradley, Head of Strategy, Midlands Connect

Alexis Pope, Associate Director, WSP


Questions and discussion 

13:30

Coventry explores future transport (Urban Airport and VLR)

Colin Knight, Director, Transportation and Highways, Coventry City Council

Sunil Budhdeo, Transport innovation Manager, Coventry City Council

Questions and discussion 

14:00

Digitising our Road Network

Our strategy and plans for road digitisation

Joe Clarbour, TfWM

Graham Hanson, Head of Smarter Traffic Management, Department for Transport (tbc)

Questions and discussion 

14:30

WMG activities

Speakers tbc

Questions and discussion 

15:10

Afternoon break

Tea & coffee served in the exhibition area

15:35

Closing remarks

Speaker tbc

Questions and discussion 

16:00

Event close

Published programme subject to change

Who you will meet...

Transport planners

Entrepreneurs and innovators

CAM experts

IT Professionals

Digital project managers and leaders

Shared mobility professionals

Policy managers

Highways & transport engineers

Behaviour change and communications professionals

Community engagement experts

Development and urban planners

Who you will meet

Exhibition floorplan

Lobby

Main Entrance

Reception

Slate 1 - Conference room

Available

Occupied

Slate 2 - Exhibition Area

Exhibition

Exhibiting Organisations...

Book now

Delegate rates and booking

Public sector

£199 + VAT - 1 day ticket

£249 + VAT -  2 day ticket 

Private sector

£299 + VAT - 1 day ticket

£349 + VAT -  2 day ticket 

3rd sector

£149 + VAT - 1 day ticket

£199 + VAT -  2 day ticket 

Secure your exhibition stand today!
Contact Daniel Simpson on 
daniel@landor.co.uk or call: 020 7091 7861

Sponsorship and exhibiting rates

Headline sponsorship (limited to 3 organisations) 

Sponsorship provides high level branding, profiling and awareness in the lead up to, during the event and post event.  Packages have been designed to provides sponsors a starring role at this major national event.

 

The sponsorship package includes

 

  • Company branding on all event communications as “Headline Sponsors”, including event website, print and digital advertising and throughout the venue 

  • Opportunities to be included on the conference programme as speaker or session chairs (speakers and topics to be discussed with steering group) 

  • 6m x 2m exhibition area in a premium location in the networking area 

  • Sponsorship of a lunch break or the networking drinks reception 

  • 10 delegate places for both conference days 

  • Hotel accommodation for 2 delegates on 12th and 13th March 

  • A company profile on the event website and in the delegate packs (logo and 150 word profile) 

  • Editorial coverage in Landor LINKS’ titles in the build up to, and post event 

 

Rate for package is £5,000 plus vat 

Exhibition Package 

  • 3m x 2m exhibition area supplied with table, chairs, power supply and wi-fi access 

  • 3 delegate places for both conference days 

  • A company profile on the event website and in the delegate packs (logo and 150 word profile) 

£1,500 + VAT

Outdoor exhibition area

A large outdoor area is available for larger exhibition items - including connected autonomous vehicles and micro mobility vehicles and lots more.  Contact Daniel Simpson for further information. 

Expo rates
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